This session will introduce dentists to the foundational elements of digital marketing and help them establish a strong online presence to attract new patients. Topics include the practice website, local Search engine Optimization basics, social media strategies, and digital advertising best practices. This one-hour session is eligible for 1 CE Credit.
In this webinar, you’ll learn how to:
- Understand the important elements of a successful website
- Learn the difference between Local SEO vs Organic SEO and the things that influence ranking for each
- Best practices and importance of a balanced and successful social media strategy
- Understanding the types of digital advertising and properly setting up campaigns for success
Our Speaker:
Simon Papadopoulos
Business Development/Digital Advisor/Digital Growth Specialist at Social Ordeals
Born and raised in Saskatoon, SK, Simon graduated from the U of S with bachelor’s degrees in both Computational Science and Commerce. He spent his early years in Calgary at IBM Canada, followed by a successful career of 15 years at Federated Co-op. In 2015 he decided to jump on the digital rocket ship at Vendasta, and then in 2017, the marketing rocket ship at Social Ordeals. Since then, he’s built successful strategic partnerships and educated thousands of local businesses, franchises, and brands on their online presence and how to execute successful digital strategies.
